Actor Jiiva has joined hands with WWF-India and has rendered his support to the Earth Hour 2013, supposedly the largest global environment movement.
While talking during the event, Jiiva expressed his enthusiasm in joining hands with WWF-India for a noble purpose. He hopes that the initiative would inspire more individuals to become more aware about their responsibility towards the environment.
He also recollected an interesting incident during the shooting of Nanban, when people in a particular village switched off all their lights to observe the Earth Day.
This year’s initiative is about shifting to renewable energy and the Earth Hour will be observed on 23rd March, 2013, between 8.30 pm and 9.30 pm.
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